WORK

Venturing into more creative possibilities in the integration of traditional art forms and new media, young Filipino contemporary artist Keb Cerda introduces his latest set of works as components of an augmented reality adventure game. Paintings turn into virtual playgrounds or battlefields where viewers can participate and perform actions through a mobile application developed especially for his works. Each piece represents a stage of a game, progressing and culminating as the player completes tasks and collects bounties. The ultimate reward comes in the form of a catalogue and a limited edition toy sculpture from the artist. These explorations aim to take the interactive platform to another level in his artistic practice, and interlink the manual production of images to the language of digital technology.